Yelp, Angie’s List, and Google are examples of sites retail customers review before purchasing a new product or service. As far as job search sites go, Glassdoor may very well be the most unique. Our specialists can help you work with both positive and negative Glassdoor reviews to optimize them in your recruiting, and human resources, efforts. Don’t send a mass email telling all employees they need to write a review by the end of the week (and that they better be positive, or else). Social media has given employees a stronger online voice to air their frustrations with an employer, and employers can’t afford to ignore what is said about their companies on Glassdoor. - Mission-driven company: everyone on the team is genuinely invested in improving the well-being and health of others, and the work the team does reflects that. For candidates: Glassdoor offers candidates a chance to look for jobs and read authentic and transparent reviews from employees currently and formerly employed in an organization. Think of it as a Yelp for employees. Write a Review. Simply having a Glassdoor profile contributes significantly to your online branding. They are also looking for jobs and looking for opportunities to come and work for you. Most important, says Glassdoor vice president of corporate affairs Dawn Lyons, job candidates who use Glassdoor are more informed than those who don’t read company reviews… Get the inside scoop and find out what it's really like from people who've actually worked there. The award has also reminded us just how important Glassdoor profiles are for HR and recruiting efforts. But Glassdoor offers a bevy of benefits — from reviews to employer branding tools — and is a top destination for the best job seekers (literally). A free employer account enables you to update basic company information, view analytics on profile visits and join the conversation by responding to reviews. Write a Review. One of the best ways to amplify your employer branding story is to respond to Glassdoor reviews. Why is Glassdoor so important? Glassdoor does have a rigorous review approval process before they publish feedback. Through Glassdoor, candidates suddenly have hundreds or thousands of reviews they can read. They’re visiting your Glassdoor profile not only to read reviews and comments but to learn about your culture, your values, material benefits and opportunities for career progression. One of the biggest benefits of having an active Glassdoor page is that you receive consistent, honest feedback from your employees on what’s working and what’s not at your company. 4 Glassdoor | Why Online Reviews Matter for Employer Brand: Evidence from Glassdoor II. Finally, our research found that the recency of Glassdoor reviews is a significant factor for potential applicants. One important thing to keep in mind: “Most people on Glassdoor read 6-7 reviews before forming an opinion about a company, so we recommend reading several reviews as you conduct your research. The Glassdoor Tipping Point. Glassdoor's Employees' Choice Awards 2019 . While they are almost always hard to hear, negative Glassdoor reviews can reveal some uncomfortable truths about your company. Glassdoor's annual Employees' Choice Awards honor the Best Places to Work across North America and parts of Europe. Here’s the thing – there is no way to magically erase negative reviews of your company just like there is no quick fix to enhance your Google search results. MILL VALLEY, Calif. (July 10, 2019) — Glassdoor, one of the world’s largest job and recruiting sites, released a new survey measuring sentiment around mission and culture in the workplace today, along with the level of importance of both.Glassdoor surveyed more than 5,000 adults across four countries: the United States (U.S.), United Kingdom (UK), France and Germany. See the 2019 List. They judge you on everything from the type of salaries you pay to your interview processes. How to Tell Your Story . It can be hard for employers to attract high-caliber candidates if it has a low average score due to poor or critical Glassdoor reviews. It’s … The importance of reviews, both negative and positive, cannot be overstated. My review matched a number of others. I hope this helps to clear up the confusion on Glassdoor reviews. Job candidates of all levels turn to Glassdoor to get a better sense of your company culture and salary ranges. Those companies that purport to be able to do this for a price are not worth paying a cent to. You can do that here. To survive and thrive in today’s market, a healthy corporate culture is more important than ever. 13 Interviews. A bad review on one of these can mean a significant loss of sales, while an abundance of good reviews will be a boon, especially to a locally owned business. Glassdoor is a public forum encouraging honesty and participation because its reviews are anonymous (reviews can be left by current and former employees). Years ago, candidates could only find out what it was like to work at a company if they happened to know someone there. While the news is full of warnings for job seekers who might post controversial content on social media, potential employers should also be subject to the same scrutiny. If the site shows negative reviews of your company, take the time to respond to them with care. The importance of online reviews for businesses is truly mind boggling; from increase of brand awareness to an overall increase of profit in the long run. What's New at Glassdoor. There is also a paid version which allows you to further build out your page, feature a review of your choosing, and advertise your company and jobs on open competitor profiles. Over 1,000 companies currently hold their own free or paid employer accounts. The importance of reviews, both negative and positive, cannot be overstated. Glassdoor - Free company reviews for 1,455,000+ companies. KASIKORNBANK Reviews. Glassdoor reviews affect not only potential new employees, but also can affect customers/clients too. To me, Glassdoor reviews are more akin to this type of speech than political speech. Get the inside scoop and find out what it's really like from people who've actually worked there. When you find the negative reviews, read them with care. When deciding whether or not they would apply at a company, almost half said they would only take into consideration reviews written in the last six months. A Glassdoor profile is a shop window for your brand, and job seekers who have taken the time to find out more about you before they apply are … Glassdoor's Employees' Choice Awards 2019. Increased Sales – The biggest reason why online reviews are important to businesses is that ultimately it increases sales by giving consumers the information they need to make the decision to purchase a product or service from a business. View All num of num Close (Esc) KASIKORNBANK. Why Glassdoor is good for you and your company: employee feedback Published on July 8, 2015 July 8, 2015 • 106 Likes • 14 Comments In fact, Forbes hosted a guest post by one executive who was willing to share his experience with negative reviews. Spend the time it takes to put your best foot forward. Glassdoor's annual Employees' Choice Awards honor the Best Places to Work across North America and parts of Europe. Mine was very detailed and im sure it struck a nerve with Braun when they got wind of it. See the 2019 List. This can have a devastating impact on the relationship that exists between a brand and its customers. Once anonymity is not guaranteed, people become reluctant to share their true opinion of a company (good or bad). Glassdoor can open opportunities for self-reflection. 1. However, some bad reviews can provide an opportunity for change and growth within your company. All posted anonymously by employees. In general, people tend to write negative reviews at a much higher frequency than positive ones. Wait! If the site shows negative reviews of your company, take the time to respond to them with care. Additionally, you might refer to the reviews on Glassdoor to see how former employees perceived their positions with you. 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